Ok, so it's not all that dramatic. But, in my little corner of the internet, it's kind of a big deal.
Since the Dopey Challenge, I've been thinking about what to do with my blog. When I started blogging in July, I wasn't exactly sure where it would go. I knew that I wanted to share my running experiences AND keep myself accountable on my journey to my first marathon. And I think I met both of those goals.
But there's a lot to blogging that I didn't expect. Most of the unexpected has been really, really cool - meeting new people, having an opportunity to express my creativity, becoming a better writer, and having a stronger connection to the running community. However, it takes a lot of time. Like, a whole lot of time. From coming up with ideas, the actual writing, editing text and photos, and then promoting the post- I'd estimate I spend at least 10 hours a week on the blog. Not that 10 hours is a big deal, but when you add it into an already stressful week filled with 50+ hours at work, it becomes more like "work" to get it done.
Which brings me to the point of this post- where do I go from here? What do I want this blog to accomplish?
In a former job, I managed the social media for my department. I always answered (and still try to) these three questions before posting anything: 1. Is this relevant? 2. Is this valuable to my network? 3. Is this expected? Moving forward on this blog, I want to make sure I follow those same guidelines and am still enjoying blogging (which I totally am). So what does that mean?
That means that I keep writing relevant, valuable, and expected posts. For me, this means writing about things that are relevant to the running community- this includes physical fitness, nutrition, racing, products/technologies, etc. This also means writing about things that my readers will find valuable- I think I have an idea of what this is, but I want to solicit more feedback from you all. In addition, this means that what I post is expected- I am my authentic self online and what you see is what you get: I write posts that sound like me, on my own timeline.
Part of following these guidelines means that I blog more consistently and that my readers can come to expect certain relevant and valuable posts from this blog. Now there are some really awesome bloggers out there that manage to post 5-7 times a week- which is like a miracle to me. I honestly don't know how they have the time, energy, and creativity to do all that and work full-time, have successful relationships, work out, shower, etc. Kudos to them for being amazing :-) I'm not quite that awesome yet and don't think I can manage posting more than 2-3 times per week.
However, after reading this post by fellow blogger Kathryn, I realized that there are some things that I can do to be more consistent, provide more valuable content to my readers and still keep myself accountable. So, how does that translate for you, dear reader?
Here's what you can expect from me in the coming weeks:
- Posts on Tuesday and Thursday mornings about training, products, upcoming races, nutrition, etc. Posts on Saturday/Sunday about race and expo recaps and reviews.
- Guest posts from people who inspire me, who I then hope inspire you.
- More outreach to those of you reading on what you'd like to see here, what questions you have that I can take a stab at answering, more feedback about what would be helpful for you.
Happy running, friends.
QOTD (Question Of The Day): What are your favorite running-related topics to read about?